Nat Geo | Life Below Zero
Promo Package

‘Life Below Zero’ follows the lives of people who live in uninhabitable, subzero climates. The drama of daily life is compounded by the struggle to survive in the earth’s harshest environments. Nat Geo was looking for a fresh approach to the promotional campaign of the upcoming season and wanted to show the beauty of living in these harsh conditions.

Services: Design
Animation

Our vision was to represent the complexities of these people’s lives by taking the viewer through a narrative sequence of a snowflake’s evolution at the molecular level.